The Trust-Value Equation

  “I must trust that the benefit that I gain from using your service exceeds the concerns (Fear, Uncertainty, and Doubt) that I have about using it.” Benefit can be thought of as a ratio of utility to unfriendliness.  No matter how user-friendly an application is, if a customer gains … Continue reading

What does trust have to do with it?

NOTE: This is cross-posted from the HIMSS Blog at http://blog.himss.org/2012/06/07/psst-what-does-trust-have-to-do-with-it/ Here is latest installment from the HIMSS Privacy and Security Committee…called PSST!. Keep reading to learn more about the column and this month’s topic – Patient Trust by Kenneth G. Hartman, CISSP, CPHIMS, GSEC The HIMSS Privacy and Security Committee … Continue reading

Information Security at Startup Companies

The following excerpt is a thread from a discussion on Linkedin in the Information Security Community group. Question: How can a young professional convince startups that InfoSec is needed? And then get them to hire him?  I am currently studying InfoSec Management and I am looking to get a job … Continue reading

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